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What recruiting analytics should I track for hiring salespeople?

Your recruiting analytics is one of the parameters to check the effectiveness of your sales hiring process and identify areas for improvement.

Here are a few recruiting analytics that you may want to track when hiring salespeople:

  1. Time to fill: This metric measures the length of time it takes to fill a sales position from the time it is opened until it is filled. Tracking this metric can help you identify any bottlenecks in the hiring process and make adjustments to improve efficiency.
  2. Quality of hire: This metric measures the performance of newly hired sales reps and can be used to assess the effectiveness of your hiring process. You can track this metric by evaluating the sales reps’ performance against predetermined benchmarks or by collecting feedback from their managers.
  3. Cost per hire: This metric measures the total cost of recruiting and hiring a sales rep, including the cost of recruiting agencies, advertising, and other hiring expenses. Tracking this metric can help you identify any areas where you can reduce costs and improve efficiency.
  4. Candidate experience: This metric measures the overall experience of candidates during the hiring process. You can track this metric by collecting feedback from candidates through surveys or by reviewing data on candidate drop-off rates at different stages of the hiring process.

Author: Dario Priolo

Dario brings over 20 years of experience in the sales enablement and talent development industry. He has led marketing and strategy as CMO for leading companies like the Hay Group, Miller Heiman and Profiles International and has been part of 4 successful exits, including his own start-up.


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